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16 Ways Color Affects Your Branding and Marketing

4 days ago

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

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Craft the Perfect Trade Show Swag Bag

Jun 14

Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for...

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5 Baby-Approved Promotional Products

Jun 07

Ready to go goo-goo ga-ga over some fantastic promotional products? Here are the top five baby-approved promo items for this year! Infant Short Sleeve Baby Rib Bodysuit These bodysuits f...

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5 Best Promo Products for the Healthcare Industry

May 31

How often have you gone to a dentist for your first visit and gotten a goody bag with pamphlets, a pen, and a promotional toothbrush? Healthcare, as a whole, is one of the top industries buying pro...

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How to Create Buzz Around a Launch With Promo Products

May 24

So, you’re launching a new product or service? Congratulations – what an exciting time for your business! We understand that your next step is to develop your action plan to make this l...

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Case Study: A Cheese-y Promotion

May 16

Objective: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. Product: Coupon Gatefold Photo Folder Personalization: R...

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4 Fantastic Promos for Senior Citizens

May 09

Did you know that by 2060, there will be an estimated 98 million people in the United States who are 65 or older? With the generational divide between Millennials and Gen Zers taking up a lot of co...

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6 Things You're Missing Out on by Not Using Promotional Products

May 02

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a ...

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Case Study: Jamming Out

Apr 25

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the...

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6 Promo Products That Scream Fun in the Sun!

Apr 17

Warmer months are upon us, and you know what that means: it's time to hit the water and have some fun in the sun! Make sure your customers are prepared for all that spring and summer have to offer ...

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Graphic Design Terms Everyone Should Know

Apr 10

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

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6 Snap-Worthy Products for Every Photographer

Apr 03

Do you know what bokeh means? Aperture? That’s ok if you don’t, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot o...

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Mask Mania!

Mar 27

It’s safe to say that the humble face mask is one of 2020’s most popular products, and it isn’t difficult to figure out why. During the COVID-19 pandemic, the Centers for Disease ...

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How to Protect Your Business From Hackers

Mar 20

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluab...

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8 Elegant & Engravable Promotional Products

Mar 12

The promotional products industry has become so successful for one reason: people like free stuff. It’s true! So, how do you know which of the millions of products you want to be associated w...

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7 Promotional Products For Those On the Go

Mar 05

According to a 2016 AAA Foundation report, American drivers spend an average of more than 17,600 minutes behind the wheel each year. Now, imagine that someone is looking at products with your logo ...

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Case Study: Make a Spectacle

Feb 26

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given...

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7 Fitness Promotional Products to Help You Stay in Shape

Feb 19

Exercise is an important part of our overall wellness and many companies are using wellness initiatives to promote healthy choices like regular exercise. Whether your company is encouraging physica...

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#Instagram Inspiration

Feb 12

Instagram is a fun app where you can discover the latest info on celebrities, influencers, and yes, even inspiration for promo products! From mega water jugs to party décor, see what is tren...

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How Promo Products Can Make a Lasting Impression

Feb 04

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...

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5 Promo Products for the Stay-at-Home Worker

Jan 28

Working from home has become the norm these days. It’s also becoming increasingly difficult to separate our professional lives from our personal lives. From trying to make deadlines, cooking ...

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Get in Gear With These Automotive Promo Products

Jan 20

Branding these car-accessory promotional products for a campaign will drive more customers to your business! In the U.S., the average daily work commute is 26 minutes and Americans spend around 38 ...

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Tasty Products to Satisfy a Sweet Tooth

Jan 13

If you’re looking for a crowd-pleaser of a promotion, consider candy! Few people can resist the delicious charms of a tasty treat, and giving someone a sweet gift is a great way to have them ...

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Food Gifts for All Seasons

Jan 05

Whether for birthdays, holidays, or milestone events like anniversaries or weddings, giving the perfect gift can be tricky. Sending gifts to clients is an easy way to foster a stronger relationship...

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5 Unique Products for Healthcare

Dec 29, 2023

When you think about creating a fundraiser or give-back event involving healthcare, what kind of promo items come to mind? Today, I’ve found five unique healthcare promo products that are sur...

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Top 5 Promotional Products for Professionals

Dec 21, 2023

Lawyers, CPAs, and architects, to name a few professionals, spend countless hours working in challenging industries. Promotional products are excellent for employee relations, orientation progra...

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8 Paw-some Promotional Products for Dogs and Dog Lovers

Dec 14, 2023

Whether you work with animals or want to show that your business is pet-friendly, there are plenty of products that will win over every dog breed! Here are 8 of our favorite pet products. Colla...

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Case Study: A Golfer Giveaway

Dec 07, 2023

Objective An event organizer wanted consistent branding for everything from their tournament save the dates to golfer giveaways. Products Custom Tri-Fold Calendar, A2 (4-1/4" x 5-1/2") Folded Pr...

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Case Study: Too Hot to Jot

Nov 29, 2023

Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consiste...

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Satisfy Your Customers’ Cravings With These 6 Sweet Treats

Nov 22, 2023

Chocolate and candy can make everyone smile! From fudge and chocolate-covered almonds to saltwater taffy and sour gummies, there are thousands of options for you to send to customers! Here are 6 o...

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6 Promotional Signs to Let Customers Know You’re Open For Business

Nov 14, 2023

As restaurants, salons, retail stores, and more begin reopening the doors, many business owners are trying to think of bold ways to visually attract customers to their businesses. From curbside foo...

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8 Corporate Gifts for Your Employees

Nov 07, 2023

The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift...

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Case Study: It’s a Date!

Oct 30, 2023

Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item tha...

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Case Study: Recycle, Reuse, Read a Book!

Oct 23, 2023

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the studen...

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Case Study: Take a Map!

Oct 16, 2023

Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been o...

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Case Study: A Race to Remember

Oct 08, 2023

Item: Sport Bottle with Metallic Ring – 28 oz. Purpose: Race day giveaway Audience: Breast cancer survivors and race participants A regional race supporting breast cancer research added an...

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A Lunch That Packs a Punch

Oct 01, 2023

Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the...

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What Makes Gen Z Tick?

Sep 23, 2023

It’s 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group’s eldest squarely in their mid-twenties. Chances are that yo...

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Case Study: Sharper Students

Sep 16, 2023

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocate...

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How to Make Rush Orders Less Stressful

Sep 09, 2023

Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that’s okay! Getting your order in last minute does...

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7 Ways to Take Advantage of Your Lunch Break

Sep 01, 2023

Taking a lunch break is important. It’s a time when you can step away from your computer and have a little “me” time. Your lunch break should be a time when you can unplug and sto...

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Case Study: A Gift to Build a Dream On

Aug 25, 2023

Description: Medium Pillow Box Industry: Healthcare Personalization The pillow box was modeled after designs used at a charity golf tournament benefitting the hospital. Because children at th...

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Case Study: "Single Use" Pens for COVID-19

Aug 18, 2023

In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spre...

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Case Study: Bringing Back the Fanny Pack

Aug 10, 2023

Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The w...

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Your Product Decorating Questions Answered

Aug 03, 2023

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...

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7 Promotional Products for Law Firms

Jul 26, 2023

If you're in the law business, you know that brand recognition is everything. In fact, repeat clients and referrals are some of the top avenues through which law firms gain business. If you're look...

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Top Promo Products That Won't Break the Bank

Jul 19, 2023

On a tight budget? Get more bang for your buck with these budget-friendly promo products! Paracord Bracelet with Whistle Going on a great adventure? Suit up with the ultimate hiking accessor...

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Case Study: Create Your Own Reality

Jul 12, 2023

Description: Custom Cardboard Virtual Reality v2 Industry: Corporate / Fortune 500 What it was purchased for: A leave behind for Field Marketing Account Managers to help convert business from the...

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Case Study: Snack Pack It!

Jul 04, 2023

Vertical Market: Hospitality Product Use: Gift with Enrollment Promotion: An ocean excursion company chose the Igloo® Marine Backpack Cooler as a gift with enrollment for customers participat...

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Work Hard, Play Harder: 6 Promotional Products to Promote a Healthy Lifestyle

Jun 27, 2023

Whether you’re playing a team sport, working out, running a marathon, or going to the game, these promotional products are built to fit any active lifestyle! Add your logo to any of these ...

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5 Easy Ways to Achieve a Positive Outlook

Jun 20, 2023

One of the most powerful things you can do to set yourself up for success is practice the art of positive thinking. It's easy to let the struggles of everyday life control your attitude. But by pra...

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10 Must-Have Tech Products and Accessories

Jun 12, 2023

If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wea...

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Case Study: Charity Fundraiser

Jun 05, 2023

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions ...

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Case Study: Work it Out!

May 29, 2023

A nationwide insurance company shifted their employees out of their field offices to at-home workspaces due to the Coronavirus outbreak. Their HR team was tasked with providing a team appreciation ...

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6 Promotional Products to Relax With

May 21, 2023

Sometimes we all need an escape - even if it's just our own bathtub. Are your clients super busy and never seem to stop working? Or maybe your employees worked hard to get a product launched? Then ...

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Case Study: Do the Wave

May 14, 2023

Market: School Objective: A school’s athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The...

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Case Study: Adventure Awaits

May 06, 2023

An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifes...

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Case Study: Have a Seat

Apr 29, 2023

As the COVID-19 pandemic spread, a non-profit healthcare provider needed additional waiting room seating for their clinics and health centers across the state. As a non-profit, they needed an affor...

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Case Study: You've Got the Power

Apr 22, 2023

A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. ...

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6 Branded Work From Home Essentials Your Employees Need ASAP

Apr 15, 2023

Who says you can't still spoil your employees if they work from home? Make everyone's day a little brighter with these super useful promo products! Temblor Speaker + Wireless Charger Shock the...

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Your Guide to Promotional Shirts

Apr 08, 2023

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

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Case Study: The Write Way

Mar 31, 2023

Item: WideBody® Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range...

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No Fin Can Compare to These Shark Products

Mar 24, 2023

Sharks are some of the ocean's most beautiful creatures. With over 500 species and more being discovered, the world of sharks is absolutely fascinating, from the deep sea Greenland Shark which can ...

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Your Brand Is Your Business - Market It!

Mar 17, 2023

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

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Case Study: Rock out on the Run

Mar 10, 2023

Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use ...

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6 Stuffed Animals to Cuddle Your Way to Happiness

Mar 03, 2023

Almost everyone had a favorite stuffed animal growing up. They were a friend that you confided your deepest secrets to, a friend that could keep you company when thunderstorms rolled through the ni...

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12 Coolest Squeeze Products to Relieve Your Stress

Feb 24, 2023

Admit it, when you get a goodie bag full of promotional products, or you see a booth at a trade show - you immediately gravitate towards the stress relievers. Stress relievers have evolved well bey...

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11 Promo Products for an Active Lifestyle

Feb 16, 2023

Take your corporate match to the next level! From team building sporting events to company-wide marathons, your customized products guarantee you beat the competition. Below is a list of 11 sports...

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Case Study: These Calendars Aren't Week

Feb 09, 2023

Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value. Product: Beach Trifold Calendar Personalization: The bank ...

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Case Study: Piece of Cake

Feb 02, 2023

Objective: A bakery owner had built solid connections with other service providers within their local event industry, but they were looking to grow their business within the wedding market. Produc...

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6 Budget-Friendly Products to Drive High-End Sales

Jan 25, 2023

Are you looking for a marketing campaign that is not only successful but budget-friendly? Good news! You don’t have to break the bank to find promotional products that get the job done and le...

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Case Study: A New Way to Do Cross-Promotions

Jan 18, 2023

Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case ...

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Case Study: A Shoe-In

Jan 11, 2023

Golf Mesh Shoe Bag for Association Tournaments A national golf association wanted a giveaway item for golfers in weekend tournaments and high school students considering golf at the collegiate lev...

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Get Ready for Game Day! 5 Promotional Products for Sports Teams

Jan 04, 2023

Having high-quality equipment and gear is an important part of every team no matter how big or small. When your team walks out onto the field, you want them to stand out from the crowd and show off...

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5 Unique Holiday Gifts to Beat the Boredom

Dec 27, 2022

When it comes to gift-giving, there are always the same things people go for: blankets, socks, cheese baskets, candles... and it can get a little repetitive! We wanted to help defeat the boredom of...

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